Knowledge Center
What artificial intelligence can and cannot do for a business, the risks worth knowing, and a careful way to start using it.
Adopting artificial intelligence in a small business does not start with a tool but with one problem, with the information you are allowed to use, and with a short pilot that has a clear measure of success.
8 min read
The risks of AI in a small business are usually not dramatic. They are quiet: a mistake that goes unchecked, data entered into the wrong tool, dependence on one tool. Most can be reduced in advance.
5 min read
A language model does not look up an answer; it writes one. That difference explains both the impressive abilities and the mistakes, and helps you decide when to trust and when to check.
6 min read
